Be The Match is a movement that engages a growing community of people inspired to help patients who need a marrow or umbilical cord blood transplant from an unrelated donor find a second chance at life. The National Marrow Donor Program (NMDP) created Be The Match to provide opportunities for the public to become involved in saving the lives of people with leukemia, lymphoma and other life-threatening diseases.
Numerous celebrities have been supporting ‘Be The Match’ via PSA’s and heavy social – media blasts.
Not long ago, Shaq and LSU Coach Trent Johnson filmed a PSA encouraging African Americans to join the ‘Be The Match’ Registry to help save lives.
And last week, the CW’s 90210 stars Manish Dayal and Gillian Zinser released this PSA to increase bone marrow registry around the US. As the video explains, it’s really easy to swab your mouth and possibly save a life.
Last July, we spoke with Dayal about how he came to be involved with Be The Match.
“It all started with my character Raj on the show (90210). He suffers from a terminal illness. An organization called CureSonia.com reached out to me, which was a mini-grass roots campaign to find a match for Sonia. That turned into a larger partnership and was tied in with my character. We filmed a PSA (not yet released) Be the Match to increase bone marrow registry around the US.”
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